Diageo plc (DEO) is currently Overvalued by 93.43%

Instant valuation answer

Diageo plc (DEO) appears overvalued by approximately 93.43% based on our live valuation percent and intrinsic value estimate derived from DCF, P/E Multiple, and P/S Multiple models. Valuation can still differ across analyst models, growth expectations, and risk assumptions.

  • Downside (live) 93.43% (from live valuation API)
  • Confidence (live) 8.5/10 (High conviction overvalued)

Confidence Score is based on the magnitude of upside or downside vs intrinsic value.

Fair value estimate

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Current price

$82.84

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Why is Diageo plc overvalued or undervalued?

Based on intrinsic value, Diageo plc (DEO) looks priced ahead of a cash-flow-based fair value that blends growth, reinvestment needs, and a risk-adjusted discount rate.

Compared to historical valuation, today’s multiple exceeds the range implied by the company’s own five-year average—suggesting the market is more optimistic than its own past pricing of similar fundamentals.

Market expectations embedded in the price imply a demanding bar for execution: revenue cadence, margin stability, and capital returns would need to accelerate to justify a sustained premium versus fair value.

Key metrics

P/E ratio
47.4x
Revenue growth (TTM y/y)
26%
Profit margin
32.5%
Fair value (model)
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Frequently asked questions — DEO

Is DEO overvalued right now?

Based on our 2026 models, Diageo plc (DEO) appears overvalued at $82.84 with roughly 93.4% downside versus fair value. Confirm with valuation ratios and financials before acting.

What is Diageo plc's intrinsic value?

Our DCF, P/E Multiple, and P/S Multiple models estimate whether DEO trades above or below fair value. At $82.84, Diageo plc currently looks overvalued on this snapshot. Tickerplace Pro unlocks the full dollar fair value estimate.

How is Diageo plc's intrinsic value calculated?

Tickerplace calculates DEO's fair value using Discounted Cash Flow (DCF), P/E Multiple, and P/S Multiple models. We compare the resulting intrinsic value estimate to the live market price to flag undervalued or overvalued positioning.

Is DEO undervalued right now?

A stock is undervalued when price sits below a supportable fair value range. Check whether DEO's gap aligns with fundamentals using the ratios and financial links on this page.

Peers for DEO: open their overvalued / undervalued view.